About PrimePaw

Building Confident Dogs Through Science and Compassion

Since 2015, we’ve helped 10,000+ San Francisco families build trust and understanding with their dogs using positive reinforcement methods.

10000+

Dogs Trained

4.8/5

Star Rating

11

Years Experience

100%

Positive Methods

Our Journey
From One Puppy Class to SF’s Most Trusted Training Center
Founded in 2018 in San Francisco’s Mission District, PrimePaw started with a simple belief: dog training should build trust, not fear. Our founder, James Baybayan, saw too many dogs struggling with outdated, punishment-based methods and knew there was a better way.
What began as a small operation in one room has grown into a comprehensive training center. We’ve helped over 4,000 dogs and their families, always staying true to our core commitment: 100% positive reinforcement, science-backed methods, and treating every dog as an individual.
Today, we’re proud to be San Francisco’s #1 rated puppy training program and an official partner of the SF SPCA. Our team has grown to 12 dedicated trainers and staff, our facility has expanded, but our mission remains the same: building confident, well-adjusted dogs through compassionate education.
2015
Founded in Mission District with one training room
2019
Launched Puppy Preschool program
2021
Reached 2,000 dogs trained milestone
2025
Celebrated 4,000+ dogs trained
The PrimePaw Way: Science, Not Force
We’re advocates of canine citizenship—helping dogs thrive in urban environments through positive training and proper socialization.

Evidence-Based Methods

Certified trainers (CPDT-KA)

Latest behavioral science

Proven with 4,000+ dogs

Continuous education

100% Positive Reinforcement

We DON’T Use:

Shock collars

Prong collars

Alpha rolls

Intimidation

We Do Use:

Rewards & play

Clear communication

Trust-building

Confidence development

Owner Education

You learn alongside your dog

Understand behavior signals

Build lifelong skills

Ongoing support community

Meet the Trainers Behind the Results
A team of certified professionals who genuinely care about your dog’s success
What makes our team special? We’re not just trainers—we’re problem-solvers, advocates, and partners in your dog’s journey. Every team member shares our commitment to positive methods, continuous learning, and treating every dog with dignity and respect.
Visit Our Training Center

243 Alabama St, San Francisco, CA 94103

What Makes Our Facility Special

Climate-controlled indoor space

Separate areas by size and age

Professional training equipment

Secure outdoor play area

Sanitized daily

Hours of Operation

Monday – Friday: 9:00 AM – 6:00 PM
Saturday: 10:00 AM – 4:00 PM
Sunday: Closed

What Families Are Saying

My wife and I met Dominic (one of the trainers) at a puppy social at PetFood Express. After chatting with him about PrimePaw, we decided to send our puppy there for Puppy Pre-School, as the pickup/drop off times lined up with our work schedules.

Kenneth Han

This review is for personal dog training, Steph our dog trainer was great! We needed to teach our dog a lot of mat work for a flight coming up and Steph was great at showing us how to work with our dog. The once a week schedule really helped us work w/ our dog our own and they get more coaching as the weeks progressed.

Kristine Miranda

We love Primepaw! Dill attended the puppy preschool and it was the best decision. Our little man learned all basic commands and the google classroom they share with you was insanely helpful for us to continue training at home. Dill loved being there so much that he's now in daycare and runs to get inside to the amazing people who work there. I cannot thank them enough. Highly recommend. 🙂

Caity Ferdinando

Prime Paw is the absolute best! This is our first puppy and we have been both excited and anxious about this entire process. Once we found Prime Paw anxiety melted and gave way to a pure joy of raising a puppy. Maddie absolutely LOVES going to school. She gets super excited as soon as we park in front of Prime Paw and then overjoyed when she sees her trainers and of course her classmates!

Lejla Delic

I had a great experience with Prime Paw Puppy Day School. Staff/trainers were very friendly and always took extra time to answer questions and speak with me before and after pickup/dropoff. My dog Roxanne really enjoyed making new dog friends and made a lot of progress

Sam Stone

I have been working with James, David, Dom, Steve and others at PrimePaw for going on 5 years now and they are an AMAZING team. They are very attentive to the special needs of our dogs and have helped us and our dogs so much. Their classes and training methods are highly evolved, extremely effective and FUN for us and the dogs.

Meg Fitzgerald

I adopted Chocolate at the end of November 2022 from the SPCA when he was 12 weeks old. The following week, I started him at Prime Paw puppy school and, within a very short time, he was sitting, lying down, settling beautifully, walking on a leash, playing well with other puppies and generally becoming the well-rounded puppy he has turned out to be.

Jane Christmas

PrimePaw has been absolutely incredible for both me and my dog, Onyx. Before enrolling, I heard great recommendations from two separate people who told me how much PrimePaw had helped with their dogs. After experiencing it myself, I can confidently say they were right—PrimePaw exceeded all my expectations.

Karen L

We've been using Primepaw for several years. Nilu has been going to Off-leash adventures since she was around 6 months old. Her recall improved dramatically once she joined. She waits by the door everyone morning and lights up when they arrive.

Cara Kandangath

I enthusiastically recommend Primepaw to pretty much everyone I meet - my friends, strangers on Nextdoor, and all the new dog adopters I encounter at the city shelter where I volunteer. Primepaw has been part of my dog’s life since she was just a mere 11 weeks old!

Rebecca Schwartz

Prime Paw has been an invaluable resource in my dog's journey from anxious puppy to confident adolescent. The socials and group classes are a blast for our pup and a great crash course in parenting for my partner and me.

Alex Basile

Can't recommend PrimePaw enough! The Puppy Play Labs and First Steps have been crucial in socializing, training, and better understanding our pup. We especially love getting to work with Dom who is a natural dog whisperer! All of the staff clearly adore the dogs they work with and create a great environment for everyone to learn!

Gabriela Q

I am so glad Prime Paw is here! I've had dogs before but never a puppy so this was a whole new (and of course overwhelming) experience for me.

Nick Parker

This is going to sound cliche, but if you want a well behaved and respectful dog then go to Prime Paw. Our dog did Puppy Day School and Adolescent Academy. In both programs the trainers were excellent. They were always there to answer any of our questions and would even tailor the program to best our dog’s needs.

Tori Brown

I just walked by Prime Paw . I met James and Kyla they made my puppy and I feel welcomed and were absolutely wonderful in giving Papa's a free behavioral consultation. They, we're very explanatory and easy to talk with. Along with a comfortable environment.

diane Herman

From the moment I reached out to Prime Paw about their 12-lesson Adolescent Puppy Academy, I felt completely supported. The entire team was incredibly responsive, thoughtful, and genuinely interested in understanding my goals for training Atlas, my pup.

Chris Covarrubias
Common Questions About PrimePaw

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